Foreword

…This list touches on only a few of the varied challenges that can pop up in your business.  There are up years when everything goes well, your company is thriving and your staff are happy and productive, then for no apparent reason, you can plunge into a down year where things miss the mark and suddenly there are problems everywhere. 

Continuing analysis of your operation and consistency in your sales process will help to level out these highs and lows and set your company on a smooth incline of steady, sustainable growth and profit. 

Is it magic? It may look like it, but it’s actually just plain common sense.

And one more, you might’ve picked this up because you’re a smart, young sales person in your first job, with a keen eye on your career and future promotion.  

Whoever you are, this book is for you.

Enjoy!